( 5 Of 5 )
1 review13-07-2024
This video course evolved from the desire to offer those involved in e-commerce, access to SEO advice in a single place.
The Internet contains a large amount of information on this subject matter, and the online SEO community is amazing. However, the SEO resources that ecommerce professionals need are widely scattered.
So, I decided to put everything I researched, learned, and practiced about SEO into this consolidated resource.
We will start with the foundation of ecommerce and SEO, which is the architecture of the website, and then we will continue with keyword research, which is essential for determining your content strategy. Next, you will learn how to guide crawlers and how to avoid search engine bots’ traps, and then we will explore using internal linking to improve relevance and create strong topical themes.
We will continue by deconstructing the most important pages for ecommerce websites—the home page, listing pages, and product detail pages—each in separate sections.
For you to get the most out of this video course it's important to go through the chapters in the order they are listed, without skipping lessons. That is because I will often be making references to concepts and tactics described in previous chapters.