Artificial Intelligence capabilities in Google Analytics

Google Analytics provides built-in artificial intelligence capabilities like insights and recommendations. Insights are unusual changes, emerging trends, and other insights about your site or app. Recommendations provide tailored suggestions to help you get the most useful and accurate data and take advantage of new, relevant features as they become available. In this video, you will learn how to use and customize these capabilities to fit your business needs.
Chapters:
0:00 - Introduction
1:21 - Find insights and recommendations
1:47 - About insights
2:57 - About recommendations
4:02 - Create your own insights
6:25 - Conclusion
Resources:
Join the Google Analytics 4 Discord server https://discord.gg/djsM2JfQaG
Learn more about the Home page https://support.google.com/analytics/answer/11197963
Learn more about insights https://support.google.com/analytics/answer/9443595
Learn more about recommendations https://support.google.com/analytics/answer/12147430
Learn about other AI-powered capabilities https://support.google.com/analytics/topic/10333392
Subscribe to the Google Analytics channel https://www.youtube.com/c/GoogleAnalytics
Instructor https://twitter.com/matt_landers
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