What is MOSCOW Analysis? - Negotiation Tools

One of the most important parts of preparing for a negotiation is knowing what you want - and what you need. And the best tool for this is MOSCOW Analysis.
Watching this video is worth 1 Management Courses CPD Point.
(See below for more details)
This video is part of course module number 5.2.3
Program 5: Managerial Skillset
Course 2: Negotiation
Section 3: Tools for Negotiators
Other videos about Tools for Negotiators include:
- How to Ask Questions
… https://youtu.be/uy2fS0MhmAQ
- Listening Skills
… https://youtu.be/YCIryXl-ApI
- Empathic Negotiation
… https://youtu.be/mYBAFvl8JO0
- Influencing and Persuading
… https://youtu.be/fLXJzjIWUoM
- Force Field and PMI Analysis
… https://youtu.be/NPtN1YREA5w
- How to Handle Deadlock
… https://youtu.be/jj62GodhUpg
- How to Handle a Breakdown
… https://youtu.be/-ZqphBpceIs
Module 5.2.1 covers the Fundamental Model of Negotiation. Start with the introductory video:
. Fundamental Model of Negotiation - https://youtu.be/PKz4pDm1e90
Module 5.2.2 covers Key Concepts in Negotiation
Start with Core Principles: of Negotiation https://youtu.be/FiEneNag8cI
LESSON NOTES
MOSCOW Analysis:
- Musts
- Coulds
- Shoulds
- Won’ts
RECOMMENDED EXERCISE
1. Practice using MOSCOW analysis, so you are fully familiar with the approach. (2 MC CPD Points)
DOWNLOADS
Free Resources
- CPD Tools - https://gum.co/MC-CPD
Paid resources
- Management Courses Onboarding Kit - https://gum.co/MC-ObK ($3)
RECOMMENDED READING
Negotiate Wisely in Business and Technology (A basic introduction) https://geni.us/a2n1T6Y
Everything is Negotiable) (A basic introduction) https://geni.us/Ozwwr
Getting to Yes (the classic text) https://geni.us/U3CjduK
Getting Past No (the follow-up to Getting to Yes) https://geni.us/VQAd7
Bargaining for Advantage (another classic) https://geni.us/anBn
Negotiation Genius (Modern look at the negotiation mindset) https://geni.us/cBKKn3x
Never Split the Difference (red hot tips from ex-hostage negotiator) https://geni.us/YBSogJ
Management Courses Continuing Professional Development (CPD) Points
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