How to Craft a Compelling Presentation Structure

You have a big idea you want to present. It may be a conclusion, a recommendation, or a status report. Maybe it’s an insight you need to share or a decision you want. How can you craft a compelling presentation for maximum impact?
Get our Presentation Skills Toolkit, which accompanies this course
https://managementcourses.gumroad.com/l/presentationskillstoolkit
Watching this video is worth 3 Management Courses CPD Points.
See below for details
PRESENTATION SKILLS
This video is part of course module 2.2.1
Program 2: Manager as Communicator
Course 2: Presentation Skills
Section 1: Preparation
Other videos in this section include:
Define Your Presentation: Defusing the B.O.M.B. https://youtu.be/-MHhwQxE3yg
How to Craft a Compelling, Persuasive, and Powerful Presentation https://youtu.be/AKtI5QgLFX0
Five Simple Structures for a Compelling Presentation https://youtu.be/fqTA6Kybw0E
Opening Your Presentation: How to Hook your Audience https://youtu.be/oIIsJZWd1QU
Closing: How to Finish Your Presentation with Real Impact https://youtu.be/7UCMi5JYSuM
How to Make the Key Points of Your Presentation Memorable https://youtu.be/fHDLO6f2Syc
How to Create Excellent Visual Aids for Your Presentation https://youtu.be/jP2Q5Kdq_Ww
Preparation is Key: How to Review and Rehearse Your Presentation https://youtu.be/_9bOgcBNaeU
LESSON NOTES
Your audience doesn’t have time for a recap of everything you did. They want the good stuff. And they want it Now! So: BLUF - Bottom Line Up Front
Start with your key message or your Central Idea.
The Body of Your Presentation
Once you have stated your Central Idea, you will build on it by answering the question your audience has in mind. This is likely to be either:
1. Why?
Justify your Big Idea
2. How?
What are the steps to do what you suggest?
End your presentation
An effective ending has two parts:
1. Summarize the Central Idea
2. Make a Call to Action
RECOMMENDED EXERCISE
Next time you need to build a presentation, craft it with a compelling structure:
1. A Central Idea (2 MC CPD Points)
2. Clear questions to answer (2 MC CPD Points)
3. Three-part answers to your questions (2 MC CPD Points)
4. A two-part end with a summary and a call to action (2 MC CPD Points)
OFFER:
Do you need to build better slides?
Templates and pre-built slides can help, and I recommend SlideEgg.
I have arranged an exclusive deal with SlideEgg for my OnlinePMCourses and Management Courses communities. Unlimited Premium Downloads for LifeTime for just $50 - only with this link: https://geni.us/SlideEgg-Life50
To learn more about SlideEgg, check out: https://geni.us/SlideEgg
DOWNLOADS
Free Resources
CPD Tools - https://gum.co/MC-CPD
Paid resources
Management Courses Onboarding Kit - https://gum.co/MC-ObK ($3)
RECOMMENDED READING
My top recommendation is my own book:
How to Speak so people Listen - https://geni.us/HSPL
Other Recommendations:
The Presentation Book - https://geni.us/6sqr
Presentation Zen - https://geni.us/mrvmeh
The Pyramid Principle - https://geni.us/9cbjvBs
The Presentation Secrets of Steve Jobs - https://geni.us/KJpG
Links to our book recommendations are affiliated through Amazon and help support our free videos
Managers Need a Basic set of kit to do your job well. Here are my top recommendations: https://kit.co/MikeClayton/manager-s-work-kit (the links are affiliated)
BUT…
I have also created a Presenter’s Kit to accompany this course:
https://kit.co/MikeClayton/presenter-s-kit (the links are affiliated)
MANAGEMENT COURSES CONTINUING PROFESSIONAL DEVELOPMENT (CPD) POINTS
You can record your Management Courses CPD points on our free, downloadable CPD record log.
Download it at: https://gum.co/MC-CPD
Each video has two levels of MC CPD points. For this video:
- If you simply watched the video, record 3 MC CPD points
- If you also carried out all of the recommended exercises, score a total of 11 MC CPD points
CHAPTER MARKERS
00:00 - How to craft a compelling presentation
00:31 - Don’t let your audience check-out
01:18 - Presentations have a beginning, a middle, and an end
01:31 - Starting your presentation
01:46 - BLUF - Bottom Line Up Front
02:17 - An effective structure for your introduction…
03:20 - The body of your presentation
04:45 - How to answer the ‘why?’ question
06:07 - How to answer the ‘how?’ question
07:18 - Answering ‘how?’ AND ‘why?’
08:13 - Answering ‘what if?’
08:58 - End your presentation
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