Never stop talking " STOP the Gaza Genocide "
  • Lesson.No : 14
  • 00:16:33

  • Questionnaire Construction (Marketing Research Module 2, Video 4)

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Course Lessons

  1. 1- Marketing Research Asynchronous Content Introduction Video
  2. 2- The Importance of Research Design - Introduction (Marketing Research Module 1, Video 1)
  3. 3- The Importance of Research Design - Secondary Research (Marketing Research Module 1, Video 2a)
  4. 4- The Importance of Research Design - Secondary Research (Marketing Research Module 1, Video 2b)
  5. 5- The Importance of Research Design - Observational Research (Marketing Research Module 1, Video 3)
  6. 6- The Importance of Research Design - Ethnography (Marketing Research Module 1, Video 4)
  7. 7- The Importance of Research Design - Focus Groups (Marketing Research Module 1, Video 5)
  8. 8- The Importance of Research Design - Descriptive Research (Marketing Research Module 1, Video 6)
  9. 9- The Importance of Research Design - Causal Research (Marketing Research Module 1, Video 7)
  10. 10- The Importance of Research Design - Wrap Up (Marketing Research Module 1, Video 8)
  11. 11- Measurement and Questionnaire Design - Intro (Marketing Research Module 2, Video 1)
  12. 12- Question Type Quiz Review (Marketing Research Module 2, Video 2)
  13. 13- Measuring Attitudes and WTP (Marketing Research Module 2, Video 3)
  14. 14- Questionnaire Construction (Marketing Research Module 2, Video 4)
  15. 15- Introduction to SPSS (Marketing Research Module 3, Video 1)
  16. 16- Exploring Data in SPSS (Marketing Research Module 3, Video 2)
  17. 17- T-Tests in SPSS (Marketing Research Module 3, Video 3)
  18. 18- ANOVA in SPSS (Marketing Research Module 3, Video 4)
  19. 19- Cross Tabs in SPSS (Marketing Research Module 3, Video 5)
  20. 20- Introduction to SPSS WRAP UP (Marketing Research Module 3, Video 6)
  21. 21- Regression For Decisions Making (Marketing Research Module 4, Video 1)
  22. 22- Regression Under the Hood (Marketing Research Module 4, Video 2)
  23. 23- Regression Case Study - Competitor Entry 1 (Marketing Research Module 4, Video 3)
  24. 24- Regression Case Study - Competitor Entry 2 (Marketing Research Module 4, Video 4)
  25. 25- Regression Interaction Example (Marketing Research Module 4, Video 5 )
  26. 26- Regression Case Study - Competitor Entry 3 (Marketing Research Module 4, Video 6)
  27. 27- Multiple Regression (Marketing Research Module 4, Video 7)
  28. 28- Cluster Analysis and Factor Analysis Intro (Marketing Research Module 5, Video 1)
  29. 29- Cluster Analysis 1 (Marketing Research Module 5, Video 3)
  30. 30- Cluster Analysis 2 (Marketing Research Module 5, Video 4)
  31. 31- Cluster Analysis 3 (Marketing Research Module 5, Video 5)
  32. 32- Factor Analysis Intro (Marketing Research Module 5, Video 6)
  33. 33- Factor Analysis in SPSS 1 (Marketing Research Module 5, Video 7)
  34. 34- Factor Analysis in SPSS 2 (Marketing Research Module 5, Video 8)
  35. 35- Factor Analysis Your Turn Review (Marketing Research Module 5, Video 9)
  36. 36- Cluster Analysis and Factor Analysis Wrap Up (Marketing Research Module 5, Video 10)