Simon Sinek: Start with Why and Leaders Eat Last

Simon Sinek is an American author and speaker. Two of his books have had a huge influence on leaders in business and public service: Start with Why, and Leaders Eat Last.
This video is part of course module number 3.11.5
Program 3: Managing and Leading Individuals
Course 11: Leadership
Section 5: Masters of Leadership
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Other videos about masters to Leadership
Warren Bennis: Master of Transformative Leadership https://youtu.be/ZJyPN0ud6ig
Kouzes and Posner: The Leadership Challenge https://youtu.be/xAWrYSggvXs
Contingency Theory of Leadership Effectiveness https://youtu.be/1WeKHqO3IoQ
Tannenbaum & Schmidt: The Leadership Continuum https://youtu.be/IW4XbC8Uc8U
LESSON NOTES
Start With Why: How Great Leaders Inspire Everyone to Take Action
Leaders influence behavior through manipulation and inspiration
People are inspired by a sense of purpose (or "Why")
Leaders need to answer this question first, then communicate the ‘What’ and the ‘How’ - Sinek’s Golden Circle
Leaders Eat Last: Why Some Teams Pull Together and Others Don't
Sinek advocates for servant leadership, see our video: https://youtu.be/A-cV0yx2LeM
When we feel safe within a team, we have a healthy balance of four chemical types. This, he calls a Circle of Safety.
• Endorphins and dopamine
• Serotonin and oxytocin
Sinek’s Big Ideas for leaders:
1. People need a sense of purpose. Answer the question ‘Why’ first
2. Look after your people and create a healthy and safe environment
3. Good leadership derives from brain structure and our biological chemistry
Watching this video is worth 3 Management Courses CPD Points.
Details below
RECOMMENDED EXERCISES
1. What is the 'why?' that you need to start with, when communicating with your team? How can you communicate it more effectively? (3 MC CPD Points)
2. Watch our video on servant leadership: https://youtu.be/A-cV0yx2LeM
3. Do you eat last? How are you serving your team, and what more can you do? (3 MC CPD Points)
In his own words: Simon Sinek's TED Talks
How great leaders inspire action
- https://www.ted.com/talks/simon_sinek_how_great_leaders_inspire_action
Why good leaders make you feel safe
- https://www.ted.com/talks/simon_sinek_why_good_leaders_make_you_feel_safe
RECOMMENDED READING
Leaders Eat Last - https://geni.us/ZIawP8Y
Start with Why - https://geni.us/D8ZSs
There are a vast number of Leadership books - perhaps more than on any other management-related topic. And there is also a huge range represented in different lists of the best. This no-doubt reflects the different contexts for leadership.
So, any recommended reading list of leadership books must be particularly subjective. I have chosen those that made me think, and which are of particular value to managerial leaders: not sportspeople, military leaders, or CEOs. In no particular order:
Humble Leadership
https://geni.us/KMuCl
The Leadership Challenge
https://geni.us/nyQ3
The New Leaders
https://geni.us/5ziIw
Shackleton's Way
https://geni.us/Oicsj
Why should Anyone be Led by You
https://geni.us/xugbBk1
The Habit of Excellence
https://geni.us/VIz8Z
Links to our book recommendations are affiliated through Amazon and help support our free videos
Managers Need a Basic set of kit to do your job well. Here are my top recommendations: https://kit.co/MikeClayton/manager-s-work-kit (the links are affiliated)
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CHAPTER MARKERS
00:00 - Simon Sinek
00:24 - Start with Why
00:59 - The question, ‘why?’
01:19 - Simon Sinek’s Golden Circle
01:46 - The Golden Circle and the Brain
03:11 - Summing-up Start with Why
03:30 - Leaders Eat Last
04:23 - Servant Leadership in Leaders Eat Last
04:41 - Simon Sinek, biological needs, and brain chemistry
06:14 - Simon Sinek’s Circle of Safety
06:55 - Why does Sinek use the title ‘leaders eat last’?
07:58 - Summary: Three BIG ideas from Simon Sinek
#Leadership #ManagementCourses #SimonSinek