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فيديو شرح Become A Master of Persuasion: 5 Books To Improve Your Copywriting & Storytelling ضمن كورس كتابة المحتوى التسويقي شرح قناة Alex Cattoni، الفديو رقم 45 مجانى معتمد اونلاين
Instantly Become A Better Storyteller With These 5 Books
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If you want to become a better writer, salesperson, or just become more persuasive in general…
Then you need to master the ancient art of storytelling.
Why? Well, it’s simple really…
Humans like stories.
We’ve been hardwired over thousands of years of evolution to pay attention to them.
Long before we learned how to write, stories provided us with purpose, meaning, a sense of community, and personal identity.
Stories helped us make sense of the world…
And pass on important lessons…
They were how we related to one another and how we coped through stressful times and uncertainties.
We’ve been bred to pay attention to (and believe in) stories.
Because remember – you can debate facts and you can disagree with opinions…
But you can never argue with a story.
So when you utilize storytelling in your marketing…
You’re using a form of persuasion that comes naturally to the human brain.
Which is pretty cool, right?
Keep watching to see 5 books you should read to improve your storytelling (and persuasion) skills.
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GET THESE BOOKS ON AMAZON
The Storytelling Animal: How Stories Make Us Human by Jonathan Gottschall
https://amzn.to/3eIk5uN
Wired for Story by Lisa Cron
https://amzn.to/3xm8VCk
The Story Factor: Inspiration, Influence, and Persuasion through the Art of Storytelling by Annette Simmons and Doug Lipman
https://amzn.to/3eGMEZr
On Writing: A Memoir of the Craft by Stephen King
https://amzn.to/3Ua6rks
Made to Stick: Why Some Ideas Survive and Others Die by Chip Heath and Dan Heath
https://amzn.to/3eOmQLa
These are affiliate links so if you purchase using one of the links above I will receive a small commission.
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#Storytelling #CopywritingTutorial #CopywritingBooks