Introduction to Audiences in Google Analytics

Audiences let you segment your users in the ways that are important to your business. You can segment by dimensions, metrics, and events to include practically any subset of users. In this video, you'll learn about audiences and how you can use the audience builder to create your own audiences.
Chapters:
0:00 - Introduction
1:58 - Create an audience
5:08 - Use the audience
5:44 - Conclusion
Resources:
Learn more about audiences https://support.google.com/analytics/answer/12799087
Check out the demo code for this series https://github.com/googleanalytics/ga.
Join the Google Analytics 4 Discord server https://discord.gg/djsM2JfQaG
Subscribe to the Google Analytics channel https://www.youtube.com/c/GoogleAnalytics
Instructor https://twitter.com/matt_landers
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