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Video of How To Write Product Descriptions That Don’t Suck (Copywriting Tips For eCommerce) in Content Writting course by Alex Cattoni channel, video No. 23 free certified online
5 Tips for Writing Compelling eCommerce Product Descriptions
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When was the last time you purchased something online?
Now think about the process you go through any time you make an online purchase.
It probably goes a little something like this…
Step 1: You browsed around, read product descriptions & customer reviews, and made a shortlist of your top options.
Step 2: You decided on the one you wanted to buy based on those product descriptions & customer reviews.
Am I right?!
Well, you’re not alone in that process. The e-commerce competition is FIERCE.
If you want to stand out, then your copy needs to go deeper than the mundane need-to-know left-brain stuff.
So in today’s video, I’m going to cover the 5 things that all product descriptions must include to take your copy from crappy. to snappy. Be sure to check this one out
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#copywriting #ecommerce #productdescriptions