Brand Indentity Creation - Part 2

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Rome was not built in a day. Likewise, creating a brand will take time, catering relentlessly to the customer's requirements consistently ensuring the highest quality of services and empathizing with the customers is the key. But this is just one side of the coin, for creating a brand successfully, even employees have to be given equal importance. The above video explains the role that employees play in creating a brand.
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